Website Audit

A website audit determines the health of your website, both internally and externally. It’s so much more than traffic and malware. There are tools out there that will allow you to complete a website partial audit yourself, but do you know how to interpret it?

Here’s what we’re looking at when we complete your website audit:

INTERNALLY

Google Webmaster Tools Audit:

• Robots.txt
• XML Sitemap
• Crawl Issues
• Indexed Pages
• Malware, Viruses

Domain Audit:

• Redirects
• Broken Links

Content Audit:

• Schema / Structured Data
• Meta Content – Titles & Descriptions
• Header Tags
• Keyword Density
• Duplicate / Thin Content
• Image Alt Tags, Title Tags
• HTML Sitemap
• Outbound Link Audit

User Experience Audit:

• Device compatibility.
• Page speed.
• Navigation.

EXTERNALLY

• Backlink analysis.
• Anchor text.
• Citation.
• Social proof.